Coastalwood is a small industry, which is limited to twin districts of Udupi and Dakshina Kannada. Even though films are released in certain big cities across nation as well as world, the collections from these is minimal. The main revenue source is twin districts of Tulunadu. With availability of maximum 15 theatres for Tulu films, the revenue for Tulu films get hit compared to other language films. Along with that multiplexes prefer other languages film and give them more shows.
All these factors are affecting Tulu films. All these problems are not in hands of the filmmakers. But there are some which people in Coatsalwood are themselves creating. And the one which we are writing now also comes under this.
On September 21, we will see clash of two Tulu films at box office. Devdas Kapikad directorial Yera Ullerge will be clashing with Mayur Shetty’s My Name is Annappa. The reason for the clash is best known to them. However one thing for sure is that the films will surely eat into each other collections.
Devdas Kapikad who gave back-to-back hits such as Chandi Kori, Barsa, and Are Marler is back with Yera Ullerge. The film stars his son Arjun Kapikad in lead. It falls in horror comedy genre. This is first time, a full fledged horror comedy is being made in Tulu. It also stars Anoop Sagar, Rashmika Chengappa and Aradhya Shetty in lead roles. Devdas Kapikad apart from directing the film, has also acted in it along with Saikrishna.
The teaser of the film was released recently and it shows only comical side. Not much horror incidents have been revealed in the teaser. The film revolves around a man who owns a huge property in coastal Karnataka.
If this is about Yera Ullerge, the other release My Name is Annappa, is made by the team behind Pilibail Yamunakka. Lyricist Mayur Shetty is making his directorial debut with this film. The film stars Manju Rai in lead role for the first time. Shubha Shetty is making her debut as lead heroine with this film. It also has Naveen D Padil, Aravind Bolar, Sathish Bandale, Comedy Khiladigalu fame Hithesh Kumar Kapinadka and Umesh Mijar in pivotal roles. Popular Sandalwood actor Rangayana Raghu will also make his debut in Coastalwood with an appearance in the film. Mayur Shetty apart from directing the film has handled the story, screenplay and the lyrics. Rohan Shetty has produced the film.
The trailer of the film was released few days back. Initially people thought that the film will be an out to out comedy, but it looks like a different film all together in trailer. It looks like a thriller. The film looks technically rich. The background score by Kishore Kumar Shetty is truly appealing. In social media, the film has been compared to Kannada classic RangiTaranga as well.
Coming to comparison between these two films, Yera Ullerge seems to have an upper hand in initial stage due to brand Devdas Kapikad. He is loved by Tulu audience. Even though his last few films have been repetitive, audience have saved him by thronging to theaters. But will they support this time? This is big question. The teaser does not have anything special and it looks like same old over the top comedy film. But we hope he proves us wrong with the film. Yera Ullerge will also be releasing simultaneously in other big cities, which has given it a big edge.
On the other hand, My Name is Annappa looks like a more content oriented film. The trailer has not revealed much about the film, but it looks technical superior and may make inroads in coming days, if the film is accepted by audience.
As of now, it is difficult to say, who will win in this clash. We hope no more, we will see clash between two films on same day, as it is harmful to industry. Audience will surely be confused to watch which film and this will surely lead to fall in collections.
Commenting on this trend, Sanjay, a student said, “It is really a bad thing. Elders in industry must have sat and discussed. At least two weeks gap must be there. Both films looks interesting and I will watch both the films on first weekend. But not all will be like me. A family cannot afford to watch two films at one weekend. I hope this will never happen. I wish both the films do well and set the standard high in Coastalwood.”